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The article talks about “cultural imperatives” — how something at a T3 level pushes the invention and mass production of a technology, quite apart from whether it makes economic or practical sense at the time.The article talks about how this worked in terms of the shirt-pocket radio — how well does this idea of a “cultural imperative” apply today to the development and marketing of cellphones and the social media they carry? Is the cellphone just the latest example of the shirt-pocket radio?